Ribble Cycles BikeBuilder and how to use it.
Ribble continues to lead the way when it comes to the unrivalled level of bike customisation that we offer. This is made possible through our advanced online Ribble Cycles BikeBuilder. Read on to find out how to change gear ratios, add your own CustomColour design and much, much more.
The Ribble Cycles BikeBuilder provides access to a wealth of customisation options. This gives you complete control over what your dream Ribble bike will look like and how it performs. There's very little that you cannot customise in some way or another. Everything from the colour of the bike through to the smallest details such as the handlebar plugs or stem top cap.
Step 1: Choose your bike
The image above highlights the recommended builds that we list on each bike page. You can buy them as specced or customise them in BikeBuilder.
Make your bike selection from our range of award-winning bikes. Each model is offered in a number of 'popular builds' which have been carefully selected by our team of experts. These particular builds have been created to suit a variety of budgets and rider requirements.
Click on 'learn more' to view the bike in more detail. If this recommended build suits your requirements, simply click on 'choose size' to proceed, at which point you will be transferred to the BikeBuilder.
Or, if you know exactly what you wish to order and want to take advantage of BikeBuilder's extensive customisation options, you may wish to click the 'build your own' option. You will then be redirected directly to the Ribble Cycles BikeBuilder. While in Bikebuilder you can simply place your order as is or personalise it to your preferred fit/componentry choice.
Step 2 - Choose Your Size
Here we have selected a medium-size frame that offers an estimated despatch date of June 2022 (underlined in red in the top r/h corner).
Once you have decided upon the bike model it's time to select the correct frame size. To help you make your selection, we have already listed a specific height range recommendation for each frame size. These recommendations are calculated through countless bike fittings of both our staff and visitors to our showrooms, so they are highly accurate.
Select your frame size and you will note that an estimated delivery will be displayed (see image above). If the date seems a little way off, click the view full selection box at the bottom of the screen to view the components in detail. Any components that are out of stock will have an expected restocking date listed next to them. Changing this part may bring the estimated delivery date forward somewhat.
If the date is still too far away, why not check out the bikes that offer our earliest despatch dates here.
Step 3 - Customise Bike
This is the menu that pops up once you select the customise bike option.
When you have selected your frame size, you then have the option to review the build and buy without making any amendments. Or if you prefer, you can choose to customise your build. Clicking on the 'Customise Bike' button opens up a menu (see left image above) that allows you the complete control to select from a whole host of options. This includes everything from changing handlebar width, stem length and gear ratios to designing your own colour scheme with CustomColour. You can also add any accessories to the order such as mudguards, pedals, bottles and cages etc.
The groupset selection screen allows you to change the gear system to improve performance, lighten the bike and select gear ratio's. The edit icon location is highlighted.
If you wish to configure any parts of the build, select the option you wish to change and then click on the cog icon (with edit written underneath). You can keep track of your selections by clicking on the 'view full specification' button in the bottom right-hand corner of the screen.
CustomColour
As you amend the options in CustomColour you can see how it affects the aesthetics, pretty cool stuff!
Ribble's CustomColour configurator allows you to get creative with designing your own unique Ribble bike. There are over 2 billion CustomColour combinations to choose from! These choices include;
- Paint Finish- Choose a Matt, Metallic, Glitter or Gloss finish.
- Frame colour - Do you want the frame to have one single solid colour or would you prefer a gradient? Gradient allows you to select 2 main colours and have them gradually fade into each other.
- Gradient Angle - You've selected how you want the 2 colours to fade. You can now choose the angle at which the fade occurs.
- Accents - Most models (but not all) will have 'accents' on the forks and the seat tube. You can configure the colour of these individually, so you can mix and match these to achieve your dream look.
- Colour Match Cockpit - For that extra finishing touch, there is the colour matched cockpit option. When you select this option we spray the handlebars to match the colour scheme of the frameset.
- If you have opted for a standard handlebar & stem combo, only the stem will be painted. Why not the bars as well, you may ask? The paintwork will become damaged in the event you remove and refit the bars.
- If the bike is equipped with the LEVEL 5 carbon integrated handlebars, the whole assembly is colour-matched.
- In both cases, the cockpit will be painted the same colour as the headtube. You can, of course, contact us if you wish to specify an alternative colour.
Share your masterpiece
The image on the left displays the save & share option and on the right where to download a copy of your design.
Once you have finished designing your dream Ribble bike you can download a copy of your design. Or you can choose to share it with friends and family. Please note that CustomColour will add a number of days to your estimated build time and this will be quoted when you select this option in the Ribble Cycles BikeBuilder.
Review and buy
Once you are happy with your selections, simply click on the 'review and buy' button and the entire specification of the bike will be listed for you to review. If you are ready to proceed, click the 'buy this build' button to progress to the payment and delivery screens. Then it's all systems go for a whole lot of fun on your new best friend! #newbikeday, #myribble.
One man's passion for cycling remains undiminished even at 69 years young, meet Frank who rides the Endurance SLe . To read his story is to be inspired, view the blog here.
The latest in our Ribble rides series is a loop of Longridge Fell. A short but challenging ride best suited to riders of intermediate experience. Click here to see the route.
What is a Gravel Bike?
Gravel bikes are changing how people ride. Sitting right in the middle of road and off-road, they're fast on tarmac and stable on loose ground. Comfortable over long distances and ready for whatever the ride throws at you.
Tyre Choice and Pressures for UK Gravel
Tyres can make or break your gravel ride. This blog cuts through the guesswork on width, tread and pressure, showing you what actually works for UK conditions.
Getting the right set up is half the battle
Getting your gravel bike set up right is the difference between enjoying the ride and counting down the miles. This blog breaks down the key adjustments that actually matter, from saddle height to bar position and tyre pressure, without drowning you in jargon.
Why Gravel Riding Works In February
February gravel isn’t about hero rides. It’s about quiet trails, mixed surfaces and riding for the sake of it. This blog dives into why Ribble staff and the Outliers keep choosing gravel when winter drags on, from traffic-free routes to bikes built to handle proper UK conditions.
Post Ride Checks That Keep Your Gravel Bike Running
Winter wrecks bikes. This blog shows you how to fight back in five minutes flat. No tools, no faff. Just the simple checks that stop small issues turning into expensive problems. From wiping down grit to spotting tyre cuts and keeping your chain alive, it’s the bare minimum that makes a massive difference. Ride more. Fix less. Your future self will thank you.
Winter Gravel Clothing Guide
Winter gravel isn’t about suffering. It’s about turning up and staying comfortable. This guide shares no-nonsense kit advice from Ribble staff and the Outliers on what actually works in a UK February.
When To Service Your Bike? A Practical Guide for Every Rider
Looking after your bike doesn’t start and end with a clean after riding. Regular servicing keeps it working at its best, no matter how often you ride. The tricky part is knowing when a service is needed. Too early feels unnecessary. Too late and the problems have already crept in. This guide breaks it down simply so you can ride more and worry less.
Best Road Bikes 2026
A clear guide to choosing the right road bike for how you actually ride, cutting through the noise to explain what actually makes a road bike ‘the best’ in 2026.
Shimano 105 - The GOAT Groupset?
Shimano 105 is the groupset riders trust when they want pro-level performance without the pro-level price. With both mechanical and Di2 options now available, it might just be the GOAT. Here’s why.
Electric Road Bike vs Road Bike – What’s the Difference?
Electric road bikes deliver the same ride, handling and thrill as traditional road bikes, just with a discreet boost that helps you go further, faster, and ride more often.
Electric Road Bike vs Road Bike - What's the difference?
Electric road bike vs road bike: what’s the real difference? We cut through the myths and show how e-road bikes stack up against traditional road bikes, rider to rider.
How Far Can an Electric Bike Go? Range, Batteries & Real-World Tips
“How far can an electric bike really go?” In this guide, we’ll break down exactly what determines e-bike range, share practical tips to make every charge go further, and show how Ribble’s electric bikes compare in real-world conditions.